The Heart-led Brand
Beautiful Branding
simple
A step-by-step program that helps you design your brand from your heart—no expensive agency, no overwhelm, just clarity, creativity, and confidence.
Your dream brand is waiting. Are you ready?
Made
Define your brand essence
✓
Choose your colors, fonts, and imagery
✓
Design a beautiful logo
✓
Build your brand style guide
✓
Confidently share it with the world
✓
Call in your dream clients
✓
Define your brand essence ✓ Choose your colors, fonts, and imagery ✓ Design a beautiful logo ✓ Build your brand style guide ✓ Confidently share it with the world ✓ Call in your dream clients ✓
Does this sound LIKE YOU?
You know you’re meant to do
But when you go to share your business with the world, your brand feels…off.
big
things.
Your visuals feel generic.
Like they could belong to anyone.
You second-guess every design decision.
Spending hours in Canva.
You’re not excited to share content.
It doesn’t feel like you.
You attract clients who aren’t dream clients.
(Or no clients at all.)
The truth? Your brand doesn’t yet reflect the magic you hold.
Imagine This instead:
Your brand feels like home. It flows with ease, sparks inspiration, and makes your dream clients say: “This is exactly what I’ve been looking for.”
With The Heart-Led Brand, you’ll:
Create a brand that reflects your unique essence
Attract dream clients who feel your energy instantly
Share your work with confidence + clarity
Have visuals you’re actually proud to put into the world
Save hours creating content that makes your business unmistakable
What’s Inside
Over $2,000 in value— for a fraction of the cost.
Inside The Heart-Led Brand, you’ll find my proven step-by-step process for creating a brand that fully embodies your energy:
✔️ 6 Self-Paced Video Modules
✔️ Canva Templates for logos, color palettes, and brand boards
✔️ Guided exercises + journaling prompts
✔️ 60+ Page Brand Strategy Workbook (PDF)
✔️ Lifetime Access + Future Updates
✔️ [BONUS] EFT for Creativity, Higher Self Visualizations & more!
Here’s What You’ll Be Doing
Create a brand that embodies who you are, or co-create with the support of a brand designer who cares.
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Together, we infuse this work with intention and clarity, so you know what you are setting out to create.
Your Intentions
Your Brand & Dream Client
Your Beauty
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Learn how to put together a color palette that holds the energy of all that you embody in your business.
The Foundations of Color
How to Build Your Color Palette in Canva
Sample Color Palettes & Resources
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Put together a brand typography system that looks clean, beautiful, and feels like you!
Foundations of Typography
How to Select Your Brand Fonts in Canva
Font Pairing Examples & Resources
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You’re a vibe. Let’s figure out what it is.
Curating Images That Reflect Your Brand Essence
How to Create a Mood Board in Canva
Resources for Free Stock Images
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Your logo is your identity stamp for the world to see. We’ll create one that you are proud to share.
Foundations of Logos and Brand Marks
How to Create Your Logo in Canva
Logo & Brand Mark Examples
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Finally, let’s pull it all together into your own personal brand guide. Clarity, confidence, and creativity achieved.
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Plus, explore additional bonus resources from Higher Self Visualizations, EFT Tapping to Unlock Creativity, Hypnosis for Becoming an Embodied Brand, and more!
Plus, if you need additional support, I’m here
Upgrade to the VIP Brand Activation
✔️2x 30 minute 1:1 strategy session with Elle
✔️ Direct Slack communication for questions & feedback
✔️ Final brand design review to ensure your brand feels like a beautiful representation of all you know it is!
A Proven framework to create beautiful brands
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Elle has an uncanny ability to understand the brands ethos and bring it to life through design. Elle can transform concepts into stunning and captivating designs. I wholeheardtly recommended Elle’s services to any business. She is an inspiration and creates inspiring pieces.
— Sarah
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I would use Elle over and over again. Not only is she worth it, but she has brought me so much joy through my logo and my website. This is such an exciting time for me and it is because of what Elle has delivered.
— Kristen
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Elle will make your dreams a reality, taking your personality and spirit into account as she is curating your color palette, brand deck, logos and more. She is attentive to your intuition and will take your feedback to heart as she allows her own creative process to unfold.
— Rachel
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Sometimes you have really big dreams but bringing them into tangible reality can be sticky, challenging, and nonetheless, a big deal. It takes more than one. You can’t do it alone. I can promise you, choosing Elle to do this process alongside you will be a decision you will not regret.
— Rachel
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“Elle truly knows what she’s doing and doesn’t cut corners like others I’ve worked with. She transformed my outdated brand into something professional and beautiful—and on top of that, I just really loved working with her.”
— Erin
WHY purchase this program?
Infusing your brand with heart matters.
Your brand is more than just visuals — it’s the energy people feel when they find you. It’s the first impression you leave, the emotion behind your message, and the essence that magnetizes your dream clients and leaves you feeling confident.
It’s high-value at an accessible price point.
This program gives you more than just templates — it gives you the tools and understanding to become your own brand designer. You'll walk away with a brand you love and the creative confidence to keep building as you grow.
This program makes it easy.
You don’t need to be a designer, tech expert, or marketing pro. With clear guidance, customizable Canva templates, and intuitive exercises, The Heart-Led Brand walks you step-by-step through building a brand that’s beautiful, aligned, and uniquely yours.
Frequently Asked Questions
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Nope! This was created for the soul-led entrepreneur who wants branding to feel fun, not frustrating. I guide you through each step so you can confidently design your brand using Canva—no fancy design degree required.
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That’s okay—and actually very common. This program helps you tap into your essence and ideal client so your brand grows with you. It’s a beautiful starting point if you’re still refining your vision.
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The VIP upgrade includes personalized feedback from me on your brand board, color palette, logo, and more—plus a 30-minute 1:1 strategy session to get clarity and alignment.
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You get lifetime access to the self-guided modules and any future updates! Build your brand at your own pace.
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100%. If you’re craving a brand that feels more aligned with your evolution, this will support you in creating a more authentic and elevated presence.
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The Heart-Led Brand is designed to be an affordable, high-value program to help you bring your brand to life with ease and heart. Pricing is listed clearly on the checkout page, and payment plans are available for the VIP upgrade. Because this is a digital product with immediate access, all sales are final. I fully believe in the magic of this program—and if you show up with intention, it will support you in creating something beautiful and aligned.
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Not at all! The Heart-Led Brand was created with simplicity in mind. Whether you’re brand new to Canva or already love designing in it, you’ll be guided step-by-step. All templates are easy to use, and I walk you through how to make them your own—no fancy design skills required.
*Note: This process can also be applied to other design tools, but demos and templates have been built in Canva due to wide use amongst my audience.
brand
Your
is an extension
soul
of your
It’s the way people feel you—before they even work with you.
It’s time to create a brand that feels aligned, magnetic, and fully YOU.
Premium 1:1 Brand Embodiment
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Looking for the full
If you're ready for a fully custom brand identity, I'm here to bring your vision to life — from soul-aligned strategy to beautiful, magnetic design. With a background in business strategy, digital marketing, and brand design, I blend clarity, creativity, and intention in everything I create.
